Martti Ahtisaari Instituutti
Oulun yliopiston kauppakorkeakoulu
90014 Oulun yliopisto
Business models and the European Urban Digital Transition
Martti Ahtisaari Institute participates in the co-creation of the Urban Digital Transition Agenda, a new action plan for EU. Our focus is on how cities can adopt and utilize business model thinking to advance and digitalize their services.
Related to the agenda, the European Commission Cities Forum 2017 was held in Rotterdam in November 2017. Marika Iivari gave a presentation on business models for urban digital transition.
Support to digital transition would mean helping cities to both evaluate and develop business models. Assessment of business models for navigating in digital futures is needed both to exploit existing opportunities and explore new opportunities. Accelerating digital transition presupposes innovation and not only incremental adoption of digital solutions.
Marika Iivari, Marika.Iivari[t]oulu.fi