The EU – The European project - has brought about many successes in the fields of economy, security and prosperity. However, at the same time and most importantly, in current times, the challenges have not disappeared but remained, changed and even become more severe. What are our best successes? What are the new opportunities for success e.g. in the health care sector? What are our biggest challenges? How will we - the EU – overcome the current turbulent times and build an even stronger Europe in the future?
Place Oulu Business School, Arina-Hall TA105 - Link to the map (part F5 on the map)
Time Wednesday 15.2.2017 at 12.15 - 14.00 (coffee available at 11.45)
Program
| 12.15 | Welcome, Jouko Niinimäki, Rector of the University of Oulu, Honorary Consul of the Netherlands |
| 12.25 | H.E. Cees Bansema: The EU in Turbulent Times – challenges and successes from a Dutch point of view |
| 13.00 | Minna Pikkarainen: "Connected Health technologies shaping the future of Health & Wellbeing in Finland and the EU" |
| 13.25 | Discussion |
| 14.00 | Closing of the event |
|
Cees Bansema
In his presentation, Cees Bansema will highlight both successes of the European project as well as current challenges the EU is facing now, seen from a Dutch perspective. According to Mr Bansema the EU is in itself a success story, bringing peace, unity and prosperity for Europes citizens. At the same time we cannot be idle and look back at our successes. New developments, such as digitalization, e-commerce, smart mobility and new disruptive business models need different policies, support, and rulebooks, than the coalmines and steel mills or the dairy farmers did some fifty years ago. Is the EU fit to react to these new developments? Should we reinvent ourselves to a EU 2.0? How do the Netherlands and Finland find each other in these questions?
|
Minna PikkarainenIn her presentation, Professor Pikkarainen will focus on the potential of connected health technologies, in shaping the future of health and wellbeing. She will discuss the transformation in data driven service ecosystems that include companies, health professionals and patients. In her presentation Pikkarainen will also present examples of situations in which the connected health technologies could better serve the needs of patients and health professionals, e.g. in the fields of future patient surgery, as well as ambulance & emergency care. Pikkarainen will also point out some key success factors, that European startup companies should take into account when designing new businesses and business models for the healthcare market.